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The Hidden Cost of Bad UX – Why Does It Matter

April 14, 2021 @ 2:00 pm 2:30 pm

LinkedIn Live

LinkedIn Live Event Description

Watch the expert discussion on “The Hidden Cost of Bad UX”. The experts, Imran Riaz, VP of Digital User Experience at System Soft Technologies, and Everett McKay, Principal at UX Design Edge answer some of the challenging questions and discuss the solutions

Do you think an investment in UX is expensive? Only if you look at the cost of bad UX and how it hurts your ROI.

A good User Experience is critical, considering organizations lose more than $62 billion each year because of poor customer experiences.

Based on research and discussion with clients, System Soft Technologies’ UX experts address some of the most common misconceptions and assumptions organizations make when creating a digital experience for their customers and employees.

Cost of Bad UX

Resolving problems in the development phase costs 10 times as much as fixing them in design. This cost blows out to 100 times as much if you’re trying to fix the problem in a product that’s already been released (UX Planet).

UX statistics show—although most businesses are aware of the excellent ROI of usability testing and UX—they are not yet ready to commit to it. It does take time, money, and effort. But, ultimately, it’s worth it. The impact goes beyond the digital experience and has a strong influence on overall customer satisfaction.

Learning Outcomes:

• How to avoid the loss from poor User Experience through a user-centered design approach
• How to better understand your customers’ needs and provide them with a superior product experience
• How better User Experience can increase customer satisfaction
• How better User Experience can be achieved easily if done the right way